Light Up Your Listings Like a Pro

Every Interior Designer/Stager or Stylist has one highly effective tool at their disposal, an element of design that can be one of the single most important factors required to successfully transform any space, Lighting.  Lighting is what brings beautiful furnishings, luxurious flooring, and stylish wall coverings to life.  Without proper lighting, the impact you had hoped all these details would deliver may be lost.

In a perfect world, we could all expertly design each room in our home any way we would choose.  For the majority of homeowners, budgets always seem to be the determining factor in what actually gets accomplished and what project gets left for another day.  In the world of Real Estate Staging, smart design is extremely important as any updates will need to provide an immediate return, as there is often no time for a lift in the home’s equity.

When staging a home for sale, there are many inexpensive ways to create effective lighting in any space, and on any budget.  They key is to understand the various types of lighting for a home and then you can get creative with the ways to achieve a designer look in any room.

Designer Lighting Tips:

  1. Overall lighting – pot lights tend to be the most effective way of accomplishing overall lighting in a space in today’s homes.  Pay close attention to the types of bulbs used in light fixtures as they can often make a world of difference.  The overall appearance given by certain LED or fluorescent lighting can be cold and sterile (often seen in department stores or office buildings).  This type of lighting needs to be the primary source of illumination for any particular space.
Overall lighting completes a space and focuses on the details throughout an entire room.

Overall lighting completes a space and focuses on the details throughout an entire room.

2. Ambient lighting – this lighting is often referred to as “mood” lighting, creating an atmosphere or feeling when you enter a room that is rich and inviting.  Chandeliers, pendant lights and floor lamps are ideal ways to create ambient lighting.  Once of the most effective ways to achieve a designer look in a space is to install these fixtures on dimmer switches.  Keeping the overall lighting on, while dimming the ambient lighting creates a beautiful contrast that evokes serious emotion.

Ambient lighting evokes warm emotions, day or night.

Ambient lighting evokes warm emotions, day or night.

3.     Task Lighting – this is lighting that focuses on a specific task typically completed in a particular room or space.  This type of lighting is commonly found under the upper cabinets in a kitchen, but can also be found in table lamps, or pot lights with swivel heads (gimbals).  Be sure to include task lighting in rooms that require function, add a lamp to a desk or to a side table beside a large accent chair.  Be sure to keep the brightness of the bulbs at around 60 watts, anything higher becomes distracting.  Wireless led puck lights are now available, and a very inexpensive DIY lighting update.

Task lighting is used to hilight a functional space.

Task lighting is used to hilight a functional space.

4.   Exterior Lighting – nothing says “professionally designed” more than highlighting outdoor features or landscaping.  Consider installing inexpensive “up lighting” underneath trees and rocks outside.  Potential buyers will be driving by your home in the evening and this inexpensive update is highly effective with almost any style of landscaping.  Be sure to include this lighting under any trees in the rear of the yard that are visible from the main rooms of the home.

Exterior lighting (including natural light) can be used day or evening and can be highly effective at creating an comfortable atmosphere.

Exterior lighting (including natural light) can be used day or evening and can be highly effective at creating an comfortable atmosphere.

5.   Natural Lighting – be sure to open blinds and remove heavy, outdated window treatments.  Natural light is essential in any home and is a requirement for rooms that have no ceiling fixtures or additional light sources.  Always remember to keep in mind what the view out a particular window may hold for buyers, nobody considers staring at a brick wall next door a selling feature.  Use your judgement wisely with this lighting source.

Natural Lighting is a key element in a room, particularly one with no other light source.

Natural Lighting is a key element in a room, particularly one with no other light source.

 

For more design ideas or inspiration, please visit www.thestagingprofessionals.com or call us at 905-358-4887.

About Lisa McIntee

Lisa McIntee is the owner of The Staging Professionals and RESA's 2014 Top Professional Home Stager in North America. The Staging Professionals is Niagara's Multi-Award Winning Home Staging Company offering a wide range of services designed to assist Realtors, Investors, Builders and Home Owners increase their bottom line when selling or renting their home.

Lisa is a member of the Real Estate Staging Association (RESA) and holds the elected position of Ontario President. She is also a RESA Mastermind Member, Staging Instructor & Mentor with SAR Staging & Re-Design and is actively involved in her community through various charitable organizations.

"RESA Professional Stager of the Year North America 2014"
"RESA Professional Stager of the Year Canada 2014"
"RESA Top 10 Best Occupied Stagings North America 2014"
"RESA Top 10 Best Re-designs North America 2014"
"RESA Top 10 Best Re-Designs North America 2013"